The Ask:

Synergize with the upcoming digital release of Alita Battle Angel in a unique way with the comic, gaming, and entertainment audience. 

Response:

We utilized our series Hero Makeover, where we found deserving IGN fans and gave them a world-class cosplay makeover, thanks to professionals in their field, to show off at latest conventions. 

We met Angel Giuffria, a woman born with one arm and avid fan of anime and action films. She's been a beacon in her communities for showing how our unique place in this world can be an opportunity to make a positive change. 

A fan of Alita Battle Angel, we gave our Angel a professional cosplay makeover as the titular character and went to LA Anime Expo to meet inspire fans young and old.